CategoryCAMPAIGN, CREATIVE DESIGNS
About This Project
Black Desert Game Digital Marketing Campaign! For our partner Pearl Abyss, we created a digital campaign which covers also nearly all effective websites in Turkey with page skins and banner places. For the first year celebration of Black Desert MMORPG game and for the new character Archer we worked nearly 20 websites to get traffic and to increase the player number in the game. Website branding and banners are only one of the part of the digital campaign. We combined this strategy with PR, native content and influencers.
BLACK DESERT GAME DIGITAL MARKETING CAMPAIGN
About Black Desert
Black Desert Online is a sandbox, living-world MMORPG. Experience fast-paced, action-packed combat, hunt monsters, and huge bosses. Goma Naru is the central city of Trading. Back when ships from Valencia would anchor in Naru, children would greet the merchants and fireworks would light the skies. Goma Naru was a thriving city of sailors and merchants and mercenaries. Little did they know what had just arrived into the harbor. Could any of these people know about the Elision Stone? It is the mythical stone of the ancient civilization, which had long been hidden due to the dark power, but uncovered by a cult and brought to Goma Naru by ship. A mysterious black shadowy smoke rose up over the horizon and headed straight for that merchant’s ship. The Elision Stone exploded in a cataclysmic event, destroying all of the city and everyone in it, wiping it from the face of the world.
About Pearl Abyss
Black Desert Online is a game developed by Pearl Abyss, a Korean company, and licensed for Oceania, North America and part of Europe by Kakao Games Europe B.V. Kakao Games Europe B.V. is a Dutch company registered with the Dutch Trade register under n° 62780476, having its registered office at Handelsweg 59J 4th Floor, 1181 ZA Amstelveen, Netherlands.
Black Desert Game Digital Marketing Campaign!