26 Feb ESPORTS ROADMAP OF PERDIGITAL STARTED
What Does Gaming In Turkey Team Doing With Turkey’s Most Famous Football Announcer In Perdigital Office And What Is The Relation With Esports?
2 weeks ago we had an idea from our client Perdigital Video Games & Digital Content Code Distributor, they wanted to cover Esports in Turkey with their resources. After we started to work with them, G.I.T team prepared a roadmap, included Esports vision and activities. The first step started with a sponsorship. Turkey’s most popular Football Announcer Sabri Ugan has a football program one of the radio channels in Turkey. He is talking about weekly matches, comments, criticizes and host guests.
While we are working with Perdigital, one of the main aspect is Esports. Everybody knows how Esport is growing in globally and regional. It will be nearly same fans as Football whole around in couple of years. In 2015 December, League of Legends World Championship watched by 36 million fans and totally 8,5 million fans watching at the same time. On the other hand, Counter Strike: GO Final match in ESL One Cologne 2015 had 27 million unique viewers on Twitch. Increasing numbers taking attention from all over the world and Electronic Sports getting more fan.
Perdigital will support Esport and Esporters in Turkey and believe we can create a global champion team in leagues and tournaments. With this vision, we started our marketing roadmap and decided to add Esport near one of the global sport bracnh, Football. One of the Turkey’s most famous Football Announcer Sabri Ugan’s program has 10 minute part for Esport news, guests, dynamics, tip&tricks, tournaments and Esporters. Every week, we will try to give information about E-sport and make Football fans also become Esport fans.
Next month, from March to June, there will be series of CS:GO Tournaments and Perdigital will sponsor of the series, 12 different cities in Turkey. These are the babysteps of Perdigital support to Turkish Esport. In near future, different sponsorships, tournaments, supports will continue and increase the numbers of Esports in regional basis.